It’s great to see some folks in the Non-profit community paying attention to the sage advice of Guy Kawasaki:
Donor Power Blog: How to create charity evangelists
From the beginning, we’ve thought about how to create this sort of commitment and involvement with Square Peg Foundation. We know we have some good success with some individuals. But I always wonder what we might be missing. If you just talk to the folks who are already committed, then you won’t find out what you need to do better if you want to hook the folks who are almost, but not quite, hooked.
Technorati Tags: philanthropy, evangelism, non-profit, SquarePeg
We are on weather hold here on the coast again. It’s been pouring rain here today, except when it isn’t. The last month has been tough on us because this weather requires that we cancel lessons, and we never quite make them all up. That hurts program revenue and we’re still running pretty tight financially.
The bad weather also means extra work for us. The horses stll need exercise, and we have to be especially careful of blanketing and other care to be sure our buddies don’t all get sick.
Hopefully by next year we’ll have a covered arena, making us at least a little bit more weather-proof!
Our work generates stories. Lots of stories. We use these stories to hep people understand what we do, and we also use these stories to do what we do. The best stories work in both ways – supporting the growth of our program, and also supporting the work oof our program.
Our supporters and friends know this, of course. They want more. And we understand that we need to share stories more often and more widely. So that’s the first purpose of this Blog.
The second purpose of this Blog is to share our thoughts and ideas. Sometimes this will be practical questions of expanding our network of support or administering the programs, and sometimes we will share ideas that are more philosophical regarding why we do what we do and how it works.
We will be sharing authorship of this Blog. At first, Joell and I will do the writing. But we hope to have some contrbutions from our students and supporters in the future. If you have ideas about this, please let us know!